This New York-based fashion label is focused on redefining the jacket as a wardrobe staple. Their garments are inspired by the urban women in their lives – women of all ages, with individual styles and distinctive personalities.
The Guy French aesthetic is exquisite, minimal, and incredibly timeless. They needed a website that would reflect this, and set the perfect tone for the brand. The subdued colour palette, refined graphic detailing, and navigational ease of our design reinforce the high-end yet approachable vibe that is quintessentially Guy French.